Kirkland, Washington USA - Feb 8, 2014
Aspire VeloTech one of the first to be granted new .BIKE Domain - AVT.Bike
Aspire VeloTech, known as the world’s largest dealer of Chris King bicycle components, was just granted one of the very first top level domains (TLD’s) that became available on February 5th. The new TLD, .BIKE, allows the company to call themselves what their customers have come to call them, “AVT.”
“Its happened to many companies, customers create an acronym out of the company name and soon that’s what you’re being called,” says Michael Golding, Founder of Aspire VeloTech. “AVT dot com, dot org, dot everything has been taken long ago. With the new TLD of .BIKE, we can finally call ourselves what our customers already call us, AVT.”
Mr. Golding explains that the advantage of the new TLD’s is that they instantly show relevance. When you see .BIKE for example, it’s easy to tell what kind of website it is, even if .BIKE will be shared among both bicycle and motorcycle websites.
Still the same company with the same people, Mr. Golding is always looking for
ways to make thing easier and more convenient for the company’s customers.
“AVT.Bike is one more way we can make it easy for our customers to remember us,
which is very important in today’s eCommerce environment.”