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By now most of us have seen a good number of Santa Cruz Reserve wheelsets.  They always look great because the rims just look so good, but they they also tend to be pretty uniform: black hubs, black spokes, etc.  Now we've got nothing against some wheels that are going to look like they mean business on any bike on any occasion, but we also love a bike that isn't afraid to make a statement! 

 

 

This is latest Wheel Build of the Week, built with pink White Industries CLD hubs on one of the last sets of Santa Cruz Reserve 25 rims we'll be able to get for a while is definitely one that will stand out–but in a very classy way.

 

 

Specs:

Got a set of wheels in mind that needs to be made into a reality?  Get started here!

 



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