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    santa cruz

    Looking Back At Some Of The Best Bikes From Chris King's Open House.

    October 13, 2021 1 min read

    Bling Builds chris king matte bourbon santa cruz
    With Chris King's "remote" open house coming up soon we thought we'd take a look back at some of the previous editions and some of the stunning custom builds that the ev...
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    Wheelbuild of the week: White Industries / Santa Cruz Reserve

    July 13, 2020 1 min read

    Bling Builds santa cruz wheebuild of the week wheels white industries
    Our latest Wheel Build of the Week breaks the Santa Cruz Reserve monotone tradition with some serious pop from White Industries.
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    Santa Cruz Reserve Wheel & Rim Overview

    March 22, 2020 1 min read

    santa cruz wheels
    Santa Cruz Reserve wheels are handbuilt to order on some of the highest quality carbon rims on the market.Everything from the thickness of the rim beads to the external spoke hole reinfo...
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